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Obertrumer - Branding & Packaging

Packaging
Obertrumer Original
The Maid back for good

To distinguish the Obertrumer Original from the pilsner range of the private brewery Trumer, moodley has deliberately opted for an authentic retro chic. The revival of the Trumer beer maid on the bulbous Euro bottle is a homage to the design of the 1970s. 'Zwicklgelb' (pinched yellow) and earthy tones match the full-bodied taste and the natural brewing style 'like back then'. The typography underscores the attitude of the brand, which stands for relaxed sociability and where every beer, even when ice-cold, radiates a comforting warmth.
(c) DOMINIC BERCHTOLD
Credits
Vasilisa Aristarkhova
Brini Fetz
Beatrix Haidinger
Samuel Kuro
Gerd Schicketanz

Trumer Privatbrauerei
Obertrumer - Branding & Packaging
Published:

Obertrumer - Branding & Packaging

Published:

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